Single – Blue 90 NZ$199 for NZ customers, if you’re overseas it’s GST free; NZ$173.04
Pair – Blue 90 NZ$379 for NZ customers, if you’re overseas they’re GST free; NZ$329.57
Alnico V, Neck- 6.5 KOhms, Alnico V, Bridge 7.46 KOhms
The Blue 90 is a dynamic, clear, balanced P90 pickup set. It has a little less low end push than a traditional P90 but with clearer highs. They’re designed for the player wanting a clean sounding P90 tone but with the ability to push an amp when asked. Ideal for clean tones, jazz, funk and blues.
Table of Contents
Blue 90 Tone
The phrase ‘fat single coil’ is really the essence of this pickup set. They have a full, chiming tone but with the dynamics of a true single coil pickup. They have that distinctive P90 tone but with more clarity. If you ask them they will push your amp into overdrive but less than my Sassy P90 set. They have the magnetic and coil geometry of a P90 but the under wound coil gives a clearer, more dynamic tone.

The Concept
I had been thinking for a while about making another P90 set. Something a little less powerful than the Sassy P90 pickup but with more sparkle than the smooth Cool 90 pickup.
I had experimented a little with under winding the Sassy and really liked the results. I liked the dynamics and how well it worked with modulation effects and delays giving a well balanced platform for these effects to shine. With my prototypes I had reduced the lower mid range ‘clonk’ that traditional P90’s have. It seemed like a pickup with a definite place in then World..
It felt to me like a very useful set of tones and I needed to investigate more. Like with many designs I hadn’t done much about it other than making a prototype, playing around with it, taking it to a gig to hear it next to a drummer and leaving it at that. I always liked this design, I just didn’t get around to putting them up for sale.
The Blue 90 story
Then in September 2024 I received a phone call from guitarist Nick Granville.
Nick has a few of my pickups in various guitars and I have huge admiration for his playing. He knows guitars and he knows tone.
The reason he called was that he had a problem with a P90 loaded guitar (not my P90’s). He wanted a cleaner P90 tone.
Like many pro players he’s very good at describing sound and his requirements. I felt my Sassy P90 set might be a bit grunty for him so after a little think I decided my new P90 idea might suit his needs.
For me this is a great situation where I get to borrow the ears of a top pro player to test out a new pickup. Although I had done a lot of testing myself already I knew that if Nick liked these pickups it would push it over the line and I’d have a new model. I always have prototypes on the go, sometimes it just needs a nudge.
I wound a set, sent them to him and a few days later got a message which read:
“They really do sound good. Have a nice sparkle but still sound like P90’s, and enough push to get it driving enough and vintage in vibe. I like them a lot.”
So that was it, a new pickup set was born. I’m very pleased to welcome this new P90 set to my website.
Available in dogear or Soapbar, black or cream. If you’re ordering Dogear (or even if you aren’t) I’m happy to send you a 3D printing file for height shims.
This link will take you to all my P90 demos.
updated 5 May 2025
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